Run the Private Equity Playbook — Before You Sell

No. Trajectory is not an investment bank and charges no banking fee. We provide coaching and preparation, not a transaction.

No. We don't replace investment bankers; we prepare founders so bankers succeed. Our Reverse-Engineered Readiness methodology identifies risks 18 to 24 months before an LOI, so when you're truly prepared, your banker can focus on getting you the best deal.

Earlier than most founders think. Our exit program runs 9 to 24 months, and our fractional CFO, CTO and Chief Growth Officer practices put seasoned operators in the seats buyers scrutinize 18 to 24 months before an LOI, so gaps are fixed before they cost you at the table.

An assessment your Guide runs of the 9 factors buyers actually score. It shows you the gaps in your business while you can still fix them.

Coaching from an operator who has already sold a company, so the advice comes from having done it. Your Guide is an Exited Founder who gets you ready, builds the plan and puts you across the table with your number and your buyers already in hand.

Exited Founders: operators who have already sold a company. A Guide gets you ready, builds the plan to your number, and helps you know your buyers before you ever engage a banker.

A two-day, in-person, cohort-based session in Seattle during regular business hours, designed to accelerate your exit readiness. The next one is in Winter 2027, dates to be announced, at $5,000 per company with a co-founder or CFO second seat for $3,000.

A give-to-get model for M&A data, like Payscale for M&A: contribute anonymized transaction data and unlock access to practical valuations and private equity multiples.